About David

David Roman is a brand strategist, positioning guide, and artist whose work lives at the intersection of simple strategy, positioning, and genius-based leadership.

After a decade of working with hundreds of businesses, from early-stage brands to billion-dollar businesses (plus 3 brands of his own), he saw the same pattern repeat: when entrepreneurs don't follow their innate genius, it always results in burnout and a business that feels heavy to run.

His Genius Positioning™ framework, he helps creative entrepreneurs reposition their brand around what makes them irreplaceable, and build a lean marketing engine that matches how they naturally work.

David is a Reflector in Human Design and his gifts allow him to see when someone is aligned with their genius (or not), and to guide them in leveraging their uniqueness to win in business while enjoying the journey.